World Light Hybrid Electric Vehicles

Abstract

Global HEV demand to be at 4 million units in 2015

Worldwide demand for hybrid-electric vehicles (HEVs) will advance rapidly to 4.0 million units in 2015. HEVs are expected to quickly penetrate the world light vehicle market in response to rising energy costs and increased emissions regulations worldwide. Cost disparities between HEVs and conventional light vehicles -- currently estimated at between $2,000 and $4,000 dollars -- are expected to decline as production volumes increase. The primary markets for HEVs will be within Triad countries (i.e., the US, Western Europe and Japan), although the rapidly-growing Chinese market is also expected to experience relatively strong demand for these fuel efficient and environmentally friendly vehicles.

US HEV market to grow the fastest among Triad nations

Within the Triad, the US market is expected to experience the highest levels of demand for HEVs, due to rising fuel costs, the market' s unique Corporate Average Fuel Economy requirements, and the lack of significant demand for light vehicle diesels beyond the full-size truck and sport utility vehicle categories. Despite being less cost-effective than internal combustion engine (ICE) vehicles, HEVs have carved out a niche in the US that in part appears to be animated by the extra cost associated with the vehicles, especially regarding HEVs that are both uniquely styled and focused on delivering superior fuel economy. On the other hand, recent attempts by some OEMs to position HEVs as high performance alternatives to pure ICEs seem to be stalling. Demand for HEVs in Europe, where overall light vehicle diesel demand has already reached 50 percent of the total market, is expected to be significantly lower than in the US. Japan will see increased demand for HEVs going forward, as government agencies and allied associations continue to put tax and other incentives in place to stimulate demand.

INTRODUCTION

I. EXECUTIVE SUMMARY

II. MARKET ENVIRONMENT

General
World Economic Overview
World Population Overview
Personal Income & Expenditure Trends
Households
World Light Vehicle Overview
- Light Vehicle Production
- Light Vehicle Sales
Automotive Components Industry Trends
Environmental & Regulatory Factors
Pricing Trends

III. TECHNOLOGY

General
- Transition to Fuel Cells
- Well-to-Wheels Efficiency & Pollution Comparisons
Hybrid-Electric ICE Powerplants
- Series Hybrid
- Parallel Hybrid
- Mild Hybrid
Plug-In Hybrid Electric Vehicles
Advantages of the Hybrid-Electric ICE Powertrain
Hybrid-Electric ICE Commercialization Issues
- Heat Management
- Power Control Systems
- Battery Life
Internal Combustion Engines
- Spark Ignition Internal Combustion Engines
- Diesel Internal Combustion Engines
Fuel Cells
Energy Storage Technologies

IV. COMPETITIVE & MARKET ASSESSMENTS

General
Competitive Assessment
- Technology Readiness
- S-Curve Headroom
  - Internal Combustion Engines
  - Hybrid-Electric ICEs
  - Fuel Cells
  - Electric Vehicles
- Regulatory Compliance
  - Emissions Compliance
  - Fuel Efficiency Compliance
  - Safety Compliance
- Infrastructure Readiness
  - Fueling Infrastructure
  - Service Infrastructure
Consumer Price/Benefits
- Industry Focus
Technology Penetration Profiles
- Market Pull
- Regulatory Push
- Rapid Penetration
- Niche
Market Assessment
- Automatic Transmissions
- Power Steering
- Air Conditioning
- Antilock Brake Systems
- Penetration Summary
- Penetration Analysis for HEVs

V. WORLD OVERVIEW

General
Supply & Demand Trends
Hybrid-Electric Vehicle Demand by Region
Hybrid-Electric Vehicle Supply by Region
Hybrid-Electric Components Demand by Region
Foreign Trade

VI. NORTH AMERICA

North America: General
North America: Light HEV Demand by Segment & Type
North America: Light HEV Supply by Country
North America: Light HEV Component Demand
United States
Canada
Mexico

VII. WESTERN EUROPE

Western Europe: General
Western Europe: Light HEV Demand by Segment & Type
Western Europe: Light HEV Supply by Country
Western Europe: Light HEV Component Demand
Germany
France
United Kingdom
Italy
Sweden
Other Western Europe

VIII. ASIA/PACIFIC

Asia/Pacific: General
Asia/Pacific: Light HEV Demand by Segment & Type
Asia/Pacific: Light HEV Supply by Country
Asia/Pacific: Light HEV Component Demand
Japan
China
South Korea
Australia
Other Asia/Pacific

IX. OTHER REGIONS

Other Regions: General
Other Regions: Light HEV Demand by Segment & Type
Other Regions: Light HEV Supply by Region
Other Regions: Light HEV Component Demand
Latin America
Eastern Europe
Africa/Mideast

X. INDUSTRY STRUCTURE

General
Industry Composition & Market Share
Mergers, Acquisitions & Industry Restructuring
Research & Product Development
Manufacturing
Marketing
Distribution
Financial Issues & Requirements
Strategic Partnerships
OEM & Supplier Strategic Powertrain Options

COMPANY PROFILES
- AC Propulsion Incorporated
- ADVICS Company Limited, see Aisin Seiki Company Limited
- AeroVironment Incorporated
- Aisin Seiki Company Limited
- Bayerische Motoren Werke AG
- Bosch (Robert) GmbH
- Cobasys LLC, see Energy Conversion Devices Incorporated
- Continental AG
- DaimlerChrysler AG
- Delphi Corporation
- DENSO Corporation
- Eaton Corporation
- EnerDel Incorporated, see Delphi Corporation
- Energy Conversion Devices Incorporated
- Exide Technologies
- Ford Motor Company
- Freescale Semiconductor Incorporated
- Fuji Electric Holdings Company Limited
- General Motors Corporation
- Global Hybrid Cooperation, see Bayerische Motoren Werke AG, DaimlerChrysler AG and General Motors Corporation
- GS Yuasa Corporation
- Hitachi Limited
- Honda Motor Company Limited
- Hyundai Motor Company
- JATCO Limited
- Johnson Controls Incorporated
- Johnson Controls-Saft Advanced Power Solutions LLC, see Johnson Controls Incorporated and Saft Groupe SA
- Keihin Corporation
- Matsushita Electric Industrial Company Limited
- NEC Corporation
- Nissan Motor Company Limited
- Ovonic Battery Company Incorporated, see Energy Conversion Devices Incorporated
- Panasonic EV Energy Company Limited, see Matsushita Electric Industrial Company Limited and Toyota Motor Corporation
- Peugeot SA
- Saft Groupe SA
- SANYO Electric Company Limited
- Siemens AG
- Texaco Ovonic Battery Systems LLC, see Energy Conversion Devices Incorporated
- Toshiba Corporation
- Toyota Motor Corporation
- Valeo SA
- Visteon Corporation
- Volkswagen AG
- ZF Friedrichshafen AG